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Posted on 3rd May 2021 17:28:56 in
Algorithms Vs Penalties
Google is supposed to reward those websites that provide high-quality matter and are visually appealing to the major search engine pages, this is exactly the case with Penguin and Panda according to the guidelines set by webmasters. Google Penalty Services are usually implemented by an army of human reviewers who are employed by Google to rate and review websites manually, these are the websites that slide through the algorithms but fail to meet the standards set by Google.
Being on the wrong side of an algorithm is considered as a penalty, the net result for which can result in a massive loss of organic traffic. Understanding the difference between having a website impacted by a manual penalty in place of triggering an algorithm is essential as this determines how the website can proceed further in terms of developing a recovery strategy.
Types of Google Penalties
Google penalty services are available in several forms and depend solely on the restricted action performed; listed below are the five most significant and common types of penalties imposed by Google on various web pages.
Cloaking is the act of showing different pages to users than are visible to Google as well, sneaky redirects users to a page that is way different than what is shown to Google.
It is hard to plead any form of ignorance for pure spam unlike other forms of penalties. It is reserved for websites that aggressively engage in a combination of spam techniques, including the use of automated gibberish, scraped content, and cloaking, among other egregious violations of webmaster guidelines.
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